WHO & UNICEF Launch New Report on the Exploitative Marketing of Formula!
The World Health Organization, UNICEF, and other partners have launched a new report, How the marketing of formula milk influences our decisions on infant feeding, which draws on the experiences of over 8,500 women and 300 health professionals across eight countries. The report summarizes the findings of a multinational study examining the impact of breast milk marketing on infant feeding decisions and practices. Read and share the full report here.
The White House Announces Plans to Create “Birthing-Friendly” Hospitals!
Vice President Harris has recently announced plans to establish a “Birthing-Friendly” hospital designation for facilities that improve maternal outcomes and implement patient safety practices. This would be the first-ever hospital quality designation by the Department of Health and Human Services to focus specifically on maternity care. Read the full announcement here.
WABA Announces Focus of World Breastfeeding Week 2021!
World Alliance for Breastfeeding Action (WABA) is the body that coordinates World Breastfeeding Week (WBW) 2021, a global campaign to inform, anchor, engage, and galvanize action on breastfeeding and related issues. This year’s celebration will focus on the importance of protecting and supporting breastfeeding, as a shared responsibility.
National Breastfeeding Month 2021 Theme Announced!
United States Breastfeeding Committee (USBC) has announced the theme for National Breastfeeding Month (NBM) 2021: Every Step of the Way. This theme highlights the shared vision of a world in which every family is supported to breastfeed at every step of their infant feeding journey.
NBM 2021 Weekly Observances:
- World Breastfeeding Week (WBW 21): Theme – Protect Breastfeeding: A Shared Responsibility
- Native Breastfeeding Week (NBW 21): Theme – Nourishing Our Futures
- Asian American Native Hawaiian and Pacific Islander Week: Theme – Reclaiming Our Traditions
- Black Breastfeeding Week (BBW 21): Theme – The Big Pause: Collective Rest for Collective Power
Merit Health River Oaks Receives Prestigious 2020 IBCLC Care Award
Congratulations to CHAMPS hospital, Merit Health River Oaks, and all the other awardees on their 2020 IBCLC Care Award! The award is presented to hospitals and community based agencies that are consistent in their dedication to promoting, supporting, and protecting breastfeeding by hiring IBCLCs and implementing projects and training that support high-quality lactation care.
Click on the button below to learn more about the award criteria and application process. Your facility or organization could be among the next set of awardees!
USLCA Has Updated Its List Of Live Webinars
The United States Lactation Consultant Association (USLCA)’s live webinars provides the opportunity to gain valuable education and engage in real-time discussion with the presenter. The webinars are an opportunity to earn CERPs and CNEs at your convenience.
- Perinatal Mood and Anxiety Disorders – September 15, 2020
- The Emergency is Here: Responding to Families with Infants – September 24, 2020
It’s National Breastfeeding Month (NBM) 2020
The 2020 National Breastfeeding Month theme is Many Voices United. “Now, more than ever, we must come together to identify and implement the policy and systems changes that are needed to ensure that every family that chooses breastfeeding has the support and resources they need to succeed.” – USBC
- Week 1 (August 1-7): World Breastfeeding Week: Support Breastfeeding for a Healthier Planet
- Week 2 (August 9-15): Native Breastfeeding Week
- Week 3 (August 16-24): Spotlight on Infant and Young Child Feeding in Emergencies
- Week 4 (August 25-31): Black Breastfeeding Week: Revive. Restore. Reclaim
The American Academy Of Pediatrics (AAP) Updates Guidance On Care Of Newborns To Mothers With Covid-19
The American Academy of Pediatrics (AAP) released updated guidance for care of newborns to mothers with COVID-19, finding that evidence now suggests that babies are at low risk of becoming infected when they remain in-room with the mother after birth, if infection control practices are used. This marks a change from the initial AAP guidance, which recommended temporary separation of newborn infants from infected mothers. Experts based the cautious approach on the limited amount of information available in April, when the initial guidance was first written. The early research came from China, where the universal protocol was to immediately separate all newborn infants from infected mothers and isolate them for 14 days.
The new interim guidance, provided in an FAQ format, can be found at the link below
WHO Issues Updated Covid-19 And Breastfeeding Statement And Study
In light of recent evidence of COVID-19 reactive antibodies in breast milk, the World Health Organization (WHO) has updated their guidance and taken a stronger stance in favor of breastfeeding and skin to skin care.